Good bye

Hello readers,

The Experience the Media Group was proud to present all of their work to you. 

The time has come, and we are informing you that we will no longer update the blog. 

We thank you immensely for all your visits and your contributions, we are who we are because of you.

Thank you all.

The experience the media Group

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Social Media during Political Unrest

How a hashtag goes around the world to inform people

The hashtag #WhereisNkurunziza is currently going all around the world, starting from Burundi. There the president has gone into hiding from an attempted coup and now the government shut down the internet and mobile device connection. Meanwhile, the whole world is searching for Burundi to find out what exactly is happening there, as this tweet shows

Not many do know what is happening in Burundi at the moment. All we do know is that the rise of social media allowed young people to mobilize quicker than ever before to protest. It wouldn't be a surprise to see a coup happening in another country in which the economic situation is bad, and young people can use social media to meet up.

Social media case study: Veggie Pizza Peru

Hello dear audience! I am proudly writing to you today, to share a case study on what I think is a true example of a small business using social media: VeggiePizza Peru.

For a bit of background info, VeggiePizza is a vegeterian pizza restaurant located in Lima, Peru who opened a few years ago. Today, they are very well known for their delicious pizzas, creative atmosphere and innovative efforts.

I believe that one of the reasons why they have become so well known, is their excellent use of social media. It only takes to look at their Facebook page to understand:

https://www.facebook.com/VeggiePizzaPE?fref=ts

The owners are 3 young brothers, and we can notice the influence of a "young" perspective when we look at their pages. What makes the biggest difference, in my opinion, is their personal input. It's not just about promoting, but it's also sharing ideas and thoughts which makes them reach the deep connection with their fans.

They are always posting new content featuring new dishes, events, employees, ideas on sustainability, as well as constantly posting pictures of their usual products, and inviting you to taste them. The responsible for the facebook page, is always answering to comments. As you can imagine most of them are very positive, and they have a 4.5 star rating out of 5!

The gallery below displays some examples of their posts. They are in Spanish, but the pictures speak for themselves! Enjoy, and ... Yes, i am craving pizza too.

          Promotion of some healthy treats!

Promotion of one of the employees, telling a bit about her life and how she got to Veggie Pizza            

                                       

Promotion of a charity 

Lunch promotion

Promotion of an artist

Promotion of a new delivery service

Promotion of new wedding event catering

Social responsability

Millenial moms, good or bad ?

Grateful for all the time we got to spend with our moms this past weekend. Now a little infographic on how moms use their phones while shopping.Source: IAB, 2015 State of Modern Motherhood

Posted by Media Design & Marketing on Thursday, May 14, 2015

Where is your country at ?

Which country is the best ?

Why Facebook was able to dominate social media

Have you ever asked yourself why Facebook was able to dominate Social Media despite coming second? 

Find the answer here!!!

“The real problem was that the world had been trained by MySpace that social networking was interesting, but the actual product had been perfected by Facebook,” 

Facebook’s killer feature was that it replicated the real world by forcing people to use their real names, whereas MySpace users used pseudonymous handles, says Jones.

When MySpace started, the concept of giving out your real name, your identity, or photos of yourself to a website were all considered “risky behaviours.” MySpace began the process of convincing people to move past that fear. Facebook ended that discussion.

Proclaim "Social Media Day" in your State!

Nowadays, most people use social media and it has become an essential component in most of our lives. It has revolutionized how we interact with friends and strangers alike, and gave companies a new way to market to the potential customers.

Time that we honour our friend, the social media!

Submit a proclamation request in your city hall, to get a chance to have a day where we can celebrate social media! Currently, the 31st of June is set aside in some states as Social Media day. To submit a proclamation request, go through the steps you can find here.

Don't you also want the Major in your city to sign a document like this? So go ahead and submit a proclamation request at your city hall! :)

UK Elections - #WhyImVotingUkip

So I am sure that all of you know a bit about the UK political party system. There is this one party called UK Independence Party (UKIP) which has made a name for itself for spreading a populistic mindset of hating on foreigners in the UK. The former head of UKIP, Nigel Farage, has gained "popularity" in Great Britain and around the world as the party's mouthpiece. Recently, Twitter exploded with sarcastic comments by Brits of why they are voting UKIP. To see the 16 most hilarious ones, click here.

This is my personal favorite :D (thanks to @sid0ni0 for this amazing post)

Share with us your favorite #WhyImVotingUkip post :)

ISIL Social Media Attack on the US

How the Islamic State is using social media to recruit operatives in the US 

ISIL is now increasingly using social media to radicalise US citizens. ISIL recruiters especially like to use Twitter from safe havens in Syria to find volatile individuals and then lead them to venues where they will be welcomed by ISIL members. The difficulty for law enforcement here, is that the new recruits receive their venues encrypted, leading to the fact that often the trail is lost.

So beware when you are roaming through Twitter!

If some shady people write to you and you feel like they could belong to ISIL, contact law enforcement immediately

UEFA Lecture by David Farelly

Readers! Exciting news! 

Today at our Social media lecture we had the honor of having guest speaker David Farelly,  the head of Communications and president & Executive Office of the UEFA giving us a lecture about the organizations use of social media.

For background info, UEFA stands for Union of European Football Associations and they are mostly known for organizing the Champions league.

Did you know that Champions league Facebook's page has more fans than FIFA?! 

Farelly gave us a very interesting insight on the complexities of managing social media for such a large organization. The UEFA page must follows many difficulties such as

a) guidelines regarding what kind of material to post
b) Contracts to respect
c) Reaching agreements with the athletes and clubs

Overall, it was a great learning experience for both fans and non-fans of football.

Study abroad: Paris, Switzerland, Beijing, Dublin

Want to study abroad ? Check this school.

BUSINESS SCHOOL LAUSANNE

for more information, check our blog HERE

Maslow's Hierarchy of Internet needs

Hello guys :) what do you think about this newly adapted hierarchy of needs? 

Please share with us your personal hierarchy of needs!!!

SOME THOUGHTS ON BLOGGING

Hello dear readers, I would like to invite you to share your thoughts on blogging.

Please, share your thoughts so we can engage in an open discussion about blogging.. .

What do you like about reading blogs? Is it simply content, or is it also the idea of connection with a community? 

A behind the scenes while typing this post!

Do you blog? How has your experience been?

Do you think blogging is a trend that will pass, or here to stay?

What are some of your favorite blogs? 

Has the blog-mania gotten a bit out of hand? With way too many out there?

What is the next step in the blog world? Will they become a serious part of business, perhaps? 


This article gives an interesting insight into how blogging can affect and improve your personal life:

http://www.mindbodygreen.com/0-18505/7-ways-blogging-made-me-a-better-version-of-myself.html

Shocking Social Media stats for the US

Check out these 11 social media stats in the US. Some of them are HILARIOUS! Others are very interesting to see.

Tell us your favorite statistic! :)

Check them out here

Clinton vs. Bush

Hello readers, WHO do you think has the better chance to be elected as the new president of the United States of America? 

Hillary Clinton or Jeb Bush

Please share with us your opinion!

http://www.politico.com/news/stories/1112/83550_Page2.html

OBAMA WON HIS ELECTIONS BECAUSE OF THIS...

SOCIAL MEDIA

article here

Social media was Obama's secret weapon in 2008. 

Can you believe this ?

Are you a democrat or a republican ?

Disappointing 'Campaign logo'

Hello readers, what do you think about Hillary Clinton's campaign logo???

To be honest, for me personally it is a very poor choice!!!

Please let us know what you think about it?

Do you think a good logo is important to have in the elections???

10 High-Profile Social Media Mistakes

Have a look at the 

10 High-Profile Social Media Mistakes ever made!!

Do not forget to think about your post it can have serious consequences.

What would you suggest in oder to avoid any inconvenience???
Please share your experience with all of us so that we can learn form it!!!

Social Media in Elections

King's College London has found out in a recent study, that 33% of young adults (18-24) believe that social media influences their opinion-making. Therefore, it is no wonder that the UK parties are using social media like never before in the current election.

Every major party is extremely active on facebook, twitter, youtube and many more to inform the voters about what the individual party stands for (and how sh... horrible the other party is). Videos, images and short messages are the favorite means by these parties. The graph below shows for example how many facebook fans each party has.

Parties, as well as companies, rely heavily on how much buzz they create among the voters, and the trend of social media is a way to especially attract young people.

Share in the comments section below which post by political parties you thought were the best :)

Your professional life on social media

Hello readers,


A topic we have never discussed before.... Don't forget to comment below!!!

While we have seen how business is impacted and uses social media; what about yourself as a professional?

I found this article while browsing on my Facebook news feed and thought you would be very interested!

There is no doubt that we need to establish boundaries on our social media to make sure we keep it professional... After all, who wants their boss seeing your pictures of a crazy Friday night?

Link: http://www.harpersbazaar.com.au/news/culture-club/2015/4/things-you-should-never-do-on-social-media/?adbid=10153236681657673&adbpl=fb&adbpr=30596472672&adbsc=social_20150421_44328396&short_code=2u7m2

Keep reading!

Priscilla.

Question

How often does this happen to you? 

Internship Program

What is it about?
Students are looking for opportunities and options to acquire working experience, a potential job, a possible career. BSL has launched the Experiential Learning Internship Program (ELIP) to help students move from study to employment.

 Want to learn more about this ? Be sure to visit our blog  

HERE

Using social media for product launches

Ten detailed tactics how social media can be used to launch new7renewed products

As a brand you cannot neglect the importance of social media, since it is one of the greatest (and cheapest) assets you can use to promote your product. Social media gives you the possibility to interact closely with your customers, and allows for immediate reaction in case the comments of the customers are negative.

However, it isn't easy to use social media, especially when launching. A lot can go wrong, or just have no effect at all, which makes the time and work invested into it a waste. Look through these ten tips and tactics to see which strategies prove to be the most successful.

Comment below which tactic is your favorite! :)

Experiential Learning Internship Program (ELIP)

Hello readers, I have the honour to introduce to you the newly lunched internship program for the Business School Lausanne (BSL). 

What is it about? 

Students are looking for opportunities and options to acquire working experience, a potential job, a possible career.  BSL has launched the Experiential Learning Internship Program (ELIP) to help students move from study to employment.

Share what do you think about this new internship program from our school? 

Have a look at the video and get some more insight. 

Feel free to share any comments you wish!!